China likely to rein in ads for internet loans amid debt, privacy concerns
Online loan illustration: VCG Pop-up ads that appear on many internet loan product mobile apps are "out of control", leading to increasing consumer and professional debt and privacy concerns. Some predict this could be the next sector to face tighter regulation in light of China's growing efforts to curb problematic internet industry practices. Since the beginning of the year, Chinese internet users have been complaining with increasing intensity of pop-up ads and promotions appearing in internet loan apps on China's Twitter-like Weibo. Such pop-ups are sure to be the next target for regulators, Zhang Yi, CEO of the iiMedia Research Institute, told the Global Times on Sunday, adding that misleading users - especially young ones - borrow too much online and violate user privacy majorly Problems. The Chinese authorities have already put in place policies and regulations to combat problematic internet loans, to better regulate the promotion and distribution of internet ...